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  • Why Phenix?
  • Franchising
  • About
  • xoxo Gina
  • Book a Service
  • Find a Location

moradi Studio (ALI)

Ali. Ashraf Moradi

626 Broadway Suite 100, Santa Monica, CA 90401 USA

310-663-1779

lamoradi@aol.com

Services

BarberHair CareStylist

About the Salon

Years ago, right after high school, I made a decision that didn’t align with who I truly am I enrolled in civil engineering school. After two years, I realized I was deeply unhappy. The reason became clear: there was no room for creativity. I had initially believed architecture might offer a balance between the technical and the artistic, but I soon discovered that program was focused mostly on mathematics and lacked the creative freedom I was seeking.So, I stepped away and made a commitment to myself: from that point forward, I would only pursue work that brings me joy and joy, for me, is found in creativity.Since then, I’ve devoted my life to creative expression. I studied architecture on my own, followed my curiosity, and developed my eye and mind through self-teaching. I went to school and earned a degree in fashion design, launching my own clothing line under the label Moradi, which I ran for several years.I then entered the world of hairdressing and salon management, eventually opening my own salons. From 1994 to 2005, I owned and operated three salons and a spa, all built around a total beauty concept offering hair services, skincare, facials, and a boutique. Alongside other designers, I proudly featured my own fashion line in the boutique.After years of owning a large-scale salon, I decided to simplify. I now operate from a Phoenix Suite Salon, which I’ve designed as both a salon and a creative studio a space where I can nurture all my passions.In recent years, I’ve also discovered my gift for poetry. Without any formal training, I’ve written a large collection of poems that I hope to publish when the time is right.By opening myself to the flow of creativity, I’ve developed several hundred inventions, which I hope to bring to market with the right connection. Painting has also become a powerful outlet for memy studio walls feature my own artwork, reflecting my journey of self-expression. This is just the beginning, and I’m excited for what’s ahead.Creativity flows through everything I do. Whether it’s in architecture, fashion, poetry, or hair design, I am drawn to transformation, expression, and originality.As a hairstylist, I specialize in creating fresh, personalized looks that elevate my clients’ image. I’m particularly strong in color especially creative coloring and work confidently with both men’s and women’s hair.

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